Westward development philosophy.
Priority #1: Content, Content, Content
The goal of any website is for your content to reach the user. When preparing content for the Internet it must be encapsulated by a language understood by the user's computer. By using a process called developing from the content-out, your content will be equally understandable and accessible for both the user and machine accessing it. Whenever entering into a content market it can be very difficult to breach the barrier of entry especially in a well developed market. Proper representation of your content will aide in breaching the market quicker by improving Search Engine Optimization (SEO) as well as providing a lightweight, flexible base developed to reach a maximum amount of users accross multiple platforms.
70% Design, 30% Development
Proper design is the key to developing a web site or web based application. We develop a proper blueprint before beginning the construction of your site. Proper design results in a site that is reliable and easy to use. Using an interactive design process allows user interaction to be understood promoting a site that is as familiar as it is unique and aestetically pleasing. The process begins by designing the graphics that will encapsulate your content using our Proof-Of-Concept process to promote designer creativity. Interactive mockups are then created to allow you to use functionality instead of just see it. Once development begins, your site is constantly being tested using a prcoess called Test-Driven Development. We also enact a modular approach to development. Modular development breaks your website into a set of smaller applications. This allows parts of your website to be added, interchanged, and upgraded with ease.
What does this all mean? More time spent building & improving your site, less time fixing it.
Test-Driven Development
Test-Driven Development is a process in which the tests used to asses the quality and reliability of a website or web application are created before the functionality itself. This requires functionality to be tested, constantly, as it is developed. Upfront, Test-Driven Development requires slightly more time than a typical development process. Overall, it reduces cost because functionality is not first developed, checked, then fixed. Instead, it is checked and fixed as part of the initial development cycle.
Network of Designers, Developers, and Administrators
Westward Web Development works with a variety of, both corporate and private, web designers, developers, and administrators. Our network allows us to build a proper support team to help develop your site no matter what it may demand. Although application design and development are primarily done in house, our network allows us to work with even the most specialized of websites. Graphics design is always done using designers from Westward Web Development's network and a specialized Proof-of-Concept process in order to maximize creativity when designing your site. Our network provides the proper tools necessary to build your site with a team tailored to your budget.